???? 2016? 11? 30?

Apple, (RED)? ?? AIDS ??? ??? ? ?? ??? ??? ??? ????

?????, ???? — 2016? 11? 30? — ?? ???? ?? ???? Apple?? ??? ?? ??? ???? ?? (RED)? ??? ?? ???? ??? ? ??? ? ?? ??? ??? ??? ????. Apple? ? ???? ??? ?? (The Global Fund)? ?? ?? ???? ????, ??? AIDS ??? ?? (RED)? ??? ???? 10??? ?? ???.


(RED)? ?? ??? ????? AIDS ???? ?? ?? ??? ?? ???? ???? ??? ??? ???? ?? ?? ??? ??? ???. (RED) ?? ????? ?? ??? ???? ??, ??? ? ??? ?? ????, ?? ????? ???? HIV ????? ???? ???? ???? ???? ??? ??? ARV ???? ?? ????.
Apple? CEO ? ?(Tim Cook)? “??? ??? ?? ????? ? ? ?? ?? ??? ??”??? ???, “(RED)? ??? ??? ?? ??? ??? ??? ?? ??? ??? ??? ? ?? ???. ??? ?? ???? ???? ? ?? ??? ????? ??, ?? ???? ???? (RED)?? ????? ????? ???? ?? ??? ???”? ???.
?? Apple ???? ??? ???? ??? ?????? ???? ??? ?? ???? ?? ??? ??, ?? ???(The Killers)? (RED) ?? ???? ??? ???? ??? ?? ??? ??? ? ??.
?? ??? ????? ???, ??, ?? ? ?? ??? ?????, App Store??? ???? ??? ?? ??? ??? (RED) ??? ???? ????, ?? App Store?? ?? ????. ? ? ??? ?? ?? ???? ?? ??? ??? ????.
20?? ??? ?? ??? ?????2, Angry Birds POP!, Best Fiends, Best Fiends Forever, ???, ???????, ??? ?? ??, Clash Royale, CSR Racing 2, Episode, ??????, FarmVille: Tropic Escape, FIFA Mobile ??, ????, MARVEL ??? ??, PewDiePie’s Tuber Simulator, Plants vs. Zombies Heroes, SimCity BuildIt, ??? ?? (War Dragons), ??? YAHTZEE With Buddies ???.
???? ?? ?? ??? ? ?? ??? (PRODUCT)RED ???? ??, Apple? iPhone? 7 ??? ??? ???, iPhone SE ???, Beats Solo 3 ?? ?-?? ???, Pill+ ??? ??? ? 4?? ??? (RED) ??? ????? ???? ????, ? ???? ?? ???? ??? ? ??.
? ?? 5? ?? 400? ??? Apple Store??? ?? ???? ?? ?? ???? ??? ?? ??? ?? ??? ????? (RED) ?? ??? ??? ????, ?? ??? Apple Store?? (RED)? ???? ?? ?? ????? ???? ???. Apple Store? ???? (RED)? ???? AIDS ??? ?? ??? ??? ? ?? ??? ??? ?? ???.
???? 12? 6???, Apple Store?? Apple.com, ?? Apple Store ??? ???? ?? Apple Pay? ??? ?? Apple? ? ???? 100???? ? ??? (RED)? 1??? ??? ????. Bank of America ?? ?? ???? 100???? ? ??? ?? ??? ?? ???? ?? Apple Pay ??? ?? ??? ????.
??? ???? iTunes?? ?? (RED)? ??? ?? ??? ? ??. ?? iTunes Movies? (RED)? ??? ?? ????? ‘????(The Lazarus Effect)? ?? ????? ????.
???(The Killers)? ???? ?? ‘Don’t Waste Your Wishes’? iTunes?? ?? ??? ????, ? ???? ??? ?? 10? ???? ??? ??? ??? “I’ll Be Home for Christmas”? ???? ??. ????? ???? ?? ??? ??? ????.
?? 10?? (RED)? ??? ??? ??? ??? 7,000??? ?? ??? ???. Apple? (RED)?? ????? ???? ??, ?? 1,200?? ???? HIV? ??? ? ????. ??? ?? UNAIDS? 2020?? ? ?? ?? 0?? ? ? ?? ??? ???? ???, 2030??? AIDS? ??? ? ?? ??? ????.
?? 30??, ?? ??? ??? ??? ????? ?? ??? ??? ??? ? ??. ?? ???? ??? (RED)? ?? ??? ?? ?? ??? ? ??? ??? ? ?? ???.
Apple? 1984? Macintosh? ???? ?? ??? ??? ????. ??? Apple? iPhone, iPad, Mac, Apple Watch ? Apple TV? ?? ??? ??? ??? ??. Apple? 4? ????? ???? iOS, macOS, watchOS? tvOS? ?? Apple ??? ???? ??? ? ?? ?? App Store, Apple Music, Apple Pay ? iCloud? ?????? ???? ???? ????. 100,000?? ?? Apple? ???? ?? ??? ??? ???, ?? ? ?? ???? ??? ?? ??? ??? ? ?? ??.

????
Corporate Communications
Apple, Korea Office
????: 02-6712-6700
???: ?? kim_jean@apple.com / ??? kim_joyce@apple.com


    ? 2016 Apple Inc. ?? ?? ??. Apple, Apple ??, Apple Pay, Apple Store, App Store, iPhone ??? iTunes? Apple? ?????. ? ?? ? ???? ?? ??? ??? ? ????.